ReechCraft Helps Prepare the North Pole for Christmas Season: Case Study

Since our founding in 1993, ReechCraft has set itself apart with innovative products and first-rate services. We pride ourselves on our ability to respond to the market with our durable access solutions. Today, we are eager to tell you how a custom machine helped a well-know celebrity prepare for Christmas.


ReechCraft Helps Prepare the North Pole for Christmas Season 
Background: Mr. S. Claus, a long time ReechCraft customer, is a well-known celebrity, hailed as a hero to children worldwide. With a robust group of employees, a variety of manufacturing equipment and a unique fleet of reindeer-based transportation, Mr. Claus uses his ever-growing collection of ReechCraft equipment throughout the year. His job can be high stress, and it is critical that everything works as expected, even in extreme weather.

Problem: After purchasing a Freestanding PowerMast to use for reindeer flying lessons last year, and several PowerLifts that are used throughout his manufacturing plant and storage facilities, Mr. Claus asked if we could work on a custom machine that would aid his small employees in tree decorating. The trees around the North Pole are especially tall and his employees are especially short, so you can imagine the difficulty they had! In years past, a complicated system of ladders, rigging and rappelling from flying reindeer helped to accomplish the task. This was dangerous though, and frequently resulted in tangled ropes and broken ornaments.

Solution: We spoke with Mr. Claus regarding his access needs and several of our team members were able to make a site visit last spring. The best solution was a Twin Freestanding PowerMast with a custom wrap-around platform. The aluminum equipment is light enough for even the smallest elves to haul and assemble. The versatile adjustable outriggers mean PowerMast can be set up even in tight spaces. The platform allows access to all tree branches and can even be used to place the star at the top of the tree. This year, decorating time was down 48% and injuries were reduced to zero!

Benefits: "We've been decorating trees up here at my workshop for millennia, and it has never been faster or easier! The elves have more time to focus on making toys for all the good boys and girls throughout the world and we don't have to worry so much about injuries!" said Mr. Claus. The easy-to-use machine has proven itself over and over again!

We are so glad to have been able to work on this custom machine, and we look forward to working with the Clauses again in the future!

From all of us at ReechCraft, we wish you and yours
a very Merry Christmas and a Happy New Year!

Add comment